InBev & the Stella Artois brewery
The history of Stella Artois is closely connected with the history of Leuven. The foundation of the university of Leuven in 1425, the digging of the canal Leuven-Rupel in the 18th century, two industrial revolutions and two world wars; all were events that played a fundamental part in the development of this beer town and... of the brewery Artois.
When the name of the brewery 'Den Horen' (the Horn) turns up for the first time in the ducal levy records (1366) it marks only the beginning of a brilliant success story, because by 1537 this brewery had already developed into the most important enterprise in Leuven.
In 1717 'Den Horen' was under control of master-brewer Sebastien Artois and thus for more than a century all the brewer's know-how was handed down from father to son.
From then on the brewery bore the name 'Artois' however 'the Horn' functioned as an emblem of the brewery until a few years ago.
Around the turn of the century the brewing of the golden Pilsbeer of low fermentation was started up at Artois. In 1926 - and this for the first time - the brewery brought a christmas beer onto the market and called it 'Stella', the Latin word for 'Star'. The famous 'stella', a 'star' in the Brewers' Sky, is a beer that makes beer-fanciers feel at home. And after six centuries the brewery still feels at home in Leuven.